Survey #355 -- Shopping -- Fill Out Survey

Survey #355 -- Shopping -- Fill Out Survey

Shopping

We want to know how you like to shop for scrapbooking supplies! Tell us what you like to see in a retail store and what makes your experience there a pleasant one. One lucky participant will be chosen to win a Dream Kuts from Zutter!

Question: When you are looking for a particular brand of product, what do you look for when you enter the store?

Store signage
Brand fixtures
Product packaging
Customer service employee

Question: Choose the answer that best completes this statement: "It is easiest for me to shop for scrapbooking items when they are grouped by..."

Company (papers, stickers and embellishments merchandised together)
Theme
Category (papers, stickers and embellishments in separate areas)
Color
Other

Question: Which of the following catch your eye and pique your interest to navigate a retail store? (Select all that apply)

Friendly staff
Clean, neat product display
Signage
Store layout
Ease of movement through the store (space to move and a clear path)
Colors of products
Demo displays on walls or fixtures
Crop room that is well stocked
Crop room that is busy or a class in progress

Question: How important is the friendliness of the staff to your shopping experience?

Very important - I want to be greeted and welcomed
Somewhat important - If I ask a question I want helpful and friendly service
Moderately important - The staff is approachable and available if I have a question
Not important - this is not an issue for me

Question: In your opinion, which of the following are most important to store appearance? (Choose up to 4)

Lighting
Cleanliness
Displays
Newer fixtures
Signage
Merchandise displayed with new ideas
Well stocked fixtures
Overstocked fixtures
Under stocked fixtures
Other

Question: Which best describes the importance of a crop room in your local store?

I only shop in stores with a crop room
I like the idea of the store having a crop room as an option
It is not a factor in whether I shop a store or not

Question: How often do you use your local store's crop room?

10+ times per month
5-7 times per month
1-4 times per month
I have never used a store's crop room

Question: Which of these scenarios describes a comfortable crop area?

Wide open
Partial wall to separate you from shoppers
Separate room

Thank you for filling out our survey. Please click Submit to continue.